Creative & Design · CV Template
Copywriter CV Template & Example
A copywriter CV has to prove your words sell, persuade, and convert. Creative directors and marketers want to see campaigns that moved numbers, range across channels, and a portfolio of headlines and copy that makes them want to read more.
Copywriter CV professional summary example
Open with two or three lines covering what you do, how long you have done it, and one measurable result.
Conversion-focused copywriter with 5 years across email, landing pages, and ad campaigns, lifting email click-through rates by 34% and landing-page conversion by 22% through A/B-tested copy.
Core skills for a Copywriter CV
The skills worth naming in your skills section. Different from the ATS keywords below, which are the terms a parser scans for.
- Conversion copywriting
- Email & landing-page copy
- Brand voice & tone
- A/B testing of copy
- Ad & social copy
- SEO copywriting
How to write a standout Copywriter CV
Three things hiring managers and applicant tracking systems look for — get these right and you clear the first screen.
Prove copy that converted
Persuasive writing should show in the numbers. Lead with 'A/B-tested a landing page headline that lifted conversion 22%' rather than 'wrote engaging copy'.
Lead with a portfolio of best work
Copywriters get hired on samples. Link a tight portfolio near your name and feature campaigns with results over volume of clips.
Show range and voice
Mention the channels you write for (email, ads, web, social) and your ability to match brand voice, e.g. 'adapted tone across 4 brands from playful to corporate'.
ATS keywords for Copywriter CVs
Applicant tracking systems scan for role-specific terms before a human reads your CV. Weave the ones that genuinely apply to you into your summary, skills, and bullets.
Copywriter CV bullet point examples
Achievement-led bullets that show impact with numbers — concrete beats vague. Adapt them to your own results.
- Rewrote a flagship email sequence, lifting click-through rate by 34% and recovering £80,000 in abandoned-cart revenue.
- A/B-tested landing-page headlines for a SaaS launch, raising sign-up conversion from 4.1% to 5.0%.
- Developed a brand voice guide adopted across 4 product lines, cutting copy revision rounds from 3 to 1.
Frequently asked questions
Common questions about writing a Copywriter CV.
What should a copywriter put on a CV?
Campaigns with measurable results (conversion, click-through, revenue), the channels and brands you have written for, a portfolio link, and skills like A/B testing and brand voice development.
Do I need a portfolio for a copywriting CV?
Absolutely. A portfolio of your strongest, results-backed work is what gets you hired. Use the CV to summarise impact and link to the full samples.
How is a copywriter CV different from a content writer CV?
A copywriter CV emphasises persuasion and conversion across short-form sales copy, while a content writer CV leans on SEO and long-form. Highlight conversion metrics and brand voice for copywriting roles.
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